Author: Harold Robbins
The book on which the film, "King Creole" was based. This is a paperback edition, published quite some time after the film; no mention of any film is made, nor does the cover reflect the original story, in which Danny Fisher is a boxer, not a singer.
This cover is interesting, only because of the resemblance of the roulette redhead to Ann Margret. Now there's an Elvis link I bet the publishers never thought of.